Chef Janice Wong is a pioneer in the world of culinary innovation. Known for pushing the boundaries of dessert and confectionery, she transforms food into art forms.
As the Innovation Ambassador, Chef Janice’s creative vision encapsulates the progressive mindset that drives the spirit of innovation in Singapore’s culinary landscape.
Chef Janice has received worldwide recognition for her cutting-edge creations, expanding globally to include an outlet in Tokyo, and is a regular on the global pop-up circuit.
Chef Janice Wong started her first dessert restaurant, 2am:dessertbar, in Singapore in 2007. In 2014, the Janice Wong Pure Imagination was formally established to market a wide range of confectionery products, including custom chocolate bon bons, cakes and ice-cream, which has now grown into 3 retail stores across Singapore. The retail concepts were created to inspire where art meets design and design meets art, where one can use their imagination to create, interact and discover. Headquartered in Singapore, the team’s never-ending passion for culinary art has propelled the passion to test the limits of desserts, chocolate and confectionary production.
